John Caddell has finally realized that his left and right brains are the
property of the same person.

For more than twenty years, he has worked in the telecom industry,
developing, marketing and implementing IT solutions, including end-user
and interconnect billing, CRM, and mediation. He has worked both for
telecom operators and their suppliers.

John has specialized in wireless telecommunications since 1992, working
with companies such as EDS and LHS Group to provide solutions to some
of the global mobile industry's pioneers, such as AirTouch
Communications, Hong Kong Telecom and Sprint Cellular, and upstarts
such as KDDI Mobile (USA) and Working Assets Wireless.

His most recent corporate experience was six years as a corporate officer of
a US-based telecom back-office provider, fulfilling numerous executive roles
in sales, P&L management, account management, product development
and strategic marketing.

In his other life, John published short fiction in small literary journals, and
spent four years on the editorial board of Fish Stories, a literary annual that
published noted authors such as Tobias Wolff and Peter Ho Davies and that
was anthologized in the
Best American Short Stories 1995.

Now, in his work with customers at Caddell Insight Group, John combines
his experience and his passion to deliver highly creative solutions to the
issues of new product development, innovation management and
managing growth for wireless providers and their strategic suppliers.
worldwide.

John has written many articles for the telecommunications trade press, and
is a frequent speaker at seminars and conferences.

He received a B.S. degree
magna cum laude from Rensselaer Polytechnic
Institute in computer & systems engineering and an M.B.A. with high honors
from Boston University.

Read John's blog,
Shop Talk: Innovation, Marketing and Alliances, for a daily
look at issues affecting business-to-business marketing and innovation.
About John
Caddell
copyright 2007 Caddell Insight Group LLC. All rights reserved.