A bit of year-end horn tooting. Check in tomorrow for a list of the 5 best blog posts that I read this year. Happy New Year!
5. “Design-Driven Innovation”: The Powerful Advantage That Comes From Changing The Meaning of a Product – the review of my favorite business book of 2009.
4. P&G, Moving Into Services, Can Learn Lessons From Disney – Procter & Gamble is the world’s preeminent packaged goods company. But can they pull off a chain of car-washes? They might want to look to Disney, which successfully balances a content business (movies, television, etc.) with a service-intensive theme park business.
3. Kindle Illuminates the Skim-Pricing Strategy in Tech – Kindle’s fairly high initial price ($359) didn’t deter voracious readers, who were the product’s early adopters. I hope those who read that post also read this reconsideration: Re-Examining Kindle Pricing.
2. Another Kind of Value Proposition – a discussion of the importance of deep values customer unconsciously reference when buying/recommending products and services. These values can be identified by asking customers for stories about their experiences with a product.
1. The 5 Archetypal Business Twitter Strategies – 2009 will go down as the year when any post with “Twitter” in the title was read by lots of folks. I’d be surprised if that continued.
Tags: blogging, most popular
